I thought we’d take a break today from talking about the arts—or our United Arts Campaign—to talk a bit about nonprofits in general. I encourage anyone who’s ever worked for a nonprofit, volunteered for a nonprofit, or donated to a nonprofit to watch the TED talks video below featuring Dan Pallotta:
He discusses some interesting ideas and raises a few interesting points. Where should nonprofits be investing their donor dollars? Those who contribute to a nonprofit organization or a charity, myself included, expect the lion’s share to go directly to services; at the Arts Council, that would be our grant programs, which provide financial support to more than 150 local arts, heritage and cultural organizations.
But what if more money was invested in revenue-generating activities instead of services and grants? More money to build capacity in fundraising activities, or even in earned income (ticket sales, memberships, subscriptions, etc.) that have…
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